Intelligent Energy and Etisalat Announce Energy Device Collaboration

LONDON-May 21, 2013-(BUSINESS WIRE/ME NewsWire)--Intelligent Energy, the global power technology company, today announced a collaboration with world-leading telecommunications company, Etisalat Nigeria, starting immediately. The companies will work together to test personal energy devices powered by Intelligent Energy’s proven fuel cell technology, with an Etisalat user trial to commence in this quarter.

With the growth in demand for mobile services and data, reliable and off-grid energy is becoming increasingly important. The scope of the Etisalat trial will include in-field testing of a new, cutting-edge solution, based on Intelligent Energy’s clean energy technology with selected customers across various devices.

“Etisalat believes in providing our customers with up to date solutions that will improve their mobile experience, and that is why we have partnered with Intelligent Energy for this energy-saving initiative. Our customers will now be able to enjoy personal energy on the go and are also able to use their portable devices at any time without the concern of running out of energy, thanks to this world-class technology”, said Wael Ammar, Chief Commercial Officer at Etisalat Nigeria.

“We’re proud to work with Etisalat. They have clearly identified an under-served area for mobile consumer energy devices. Together we aim to deliver the most relevant, innovative and value-added solutions to Etisalat's subscribers,” said Dr Henri Winand, Intelligent Energy’s Chief Executive Officer.

As electronic devices become more sophisticated, the requirement for portable power has increased exponentially. However, advances in battery power have lagged behind, leading to consumer disappointment and creating a need for practical and cost-effective alternatives. Intelligent Energy’s portable power technology has been developed to address this need, providing greater amounts of “on-the-go” power so that mobile operators can deliver better user experience and increased average revenue per user (ARPU).

Editors’ Notes
About Intelligent Energy
Intelligent Energy delivers efficient and clean energy technology for the global consumer electronics, automotive and stationary power markets – from compact energy packs for mobile devices, to power-trains for zero-emission vehicles, and stationary power units for the always-on infrastructure.

Our unique technology architecture is used by global blue chip companies to create differentiated, cost-efficient fuel cell power systems for mass-market applications. It enables Intelligent Energy and our industry partners to solve the challenges of continuous power and productivity, by creating convenient everyday energy solutions to power your life.
Intelligent Energy operates globally, with offices in the Americas, Europe and Asia.

More information on Intelligent Energy is available at www.intelligent-energy.com, Twitter, YouTube, Flickr, Tumblr and LinkedIn.

About Etisalat Nigeria
In just 4 years of operations, Etisalat Nigeria has become a major industry player with a growing subscriber base of 15 million in a highly competitive market. Its portfolio of voice and data-centric products include – easy starter, easycliq, easybusiness, easyblaze, easywallet, easyadz and easyflex; all tailor-made to meet the needs of its customers.
For its outstanding performance since the launch of commercial operations, Etisalat has won the Nigerian telecoms industry’s first ever ‘Excellent Service and effective Collaboration with the Consumer Affairs Bureau to ensure access to Customer Care
Help line'.
The company has also won several other awards which include ‘Brand of the Year’, ‘Best Telecom Customer Service’, ‘Telecom Innovations Company of the Year’, and ‘Most Innovative Corporate Social Responsibility Company’. Etisalat Nigeria is one of the 15 operations of the Etisalat Group that spans across Africa, Middle East and Asia serving over 140 million subscribers; and it is committed to delivering innovative and quality services to its growing subscribers.

About Etisalat Group
Since 1976, Etisalat has been at the forefront of the Middle East’s technological revolution and over the last forty years, the company has developed and grown to become one of the world’s leading telecommunications companies.
Etisalat focuses on delivering innovative solutions to transform the communities in which it operates and accelerate social development and economic growth. This has been underpinned by its commitment to actively developing and engineering the platforms for growth within each of the local markets in which it operates. This approach has helped Etisalat achieve significant success in 15 countries across the Middle East, Africa and Asia leading to a market value of approximately $23 billion and annual revenue topping $8.5 billion and a customer base of over 140 million.

For further information please visit www.etisalat.ae
*source: ME NewsWire
The release can be read online: http://me-newswire.net/news/7502/en
Contacts
Intelligent Energy
Dr. Jon Moore
Director of Communications
jon.moore@intelligent-energy.com
+44 15 0927 1271
or
Racepoint Group
Alex Gandhi / SukulBagai
intelligentenergyuk@racepointgroup.com
+44 20 8811 2474



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